I-Apple ilungiselela ushintsho olukhulu kuhlelo lwayo lokuzulazula: ngokusho kukaMark Gurman (Bloomberg), izikhangiso ku-Apple Maps Bangase bethule ngonyaka ozayo ngefomethi ehlanganiswe nosesho. Isinyathelo singena ekwandiseni ukukhangisa kwe-ecosystem, kodwa sivula inkulumo-mpikiswano mayelana nokuthi kuzokuthinta kanjani ukusetshenziswa kwansuku zonke kohlelo lokusebenza.
Isiphakamiso kungaba ukuthi amabhizinisi endawo ayakhokha ukuze afakwe uma umsebenzisi asesha amagama afana nokuthi "izindawo zokudlela" noma "amakhefi," indlela efana nezikhangiso zosesho ze-App Store. I-Apple ingabheja I-AI ukuthuthukisa ukuhambisana kanye nomklamo ohlakaniphile, ukugwema izibhengezo noma amawindi azivelelayo.
Izikhangiso zizosebenza kanjani kumamephu
Isistimu yokuphromotha izobeka phambili imiphumela exhasiwe namaphinikhodi kumephu, ukuze kuthi lapho ufaka umbuzo, Imiphumela yokuqala ingakhokhelwa inqobo nje uma zihambisana nenhloso yomsebenzisi. Umqondo uwukuzethula ngokucacile nangokucacile, ngaphandle kokuzifihla phakathi kwezinye iziphakamiso.
Ngokungafani nezikhangiso zendabuko, i-Apple ingabheja ukuhlanganiswa okucashile Kusixhumi esibonakalayo ngokwaso: amalebula ohlwini lwemiphumela namaphinikhodi ahlukanisiwe kumamephu. Umgomo oshiwo uwukuba ukukhangisa kube usizo futhi kungaphazamisi umuzwa wokuphequlula.
Le ndlela isikhumbuza imodeli ye I-App Store Search Ads, lapho onjiniyela babhida ngemibandela ethile ukuze bathole ukubonakala. Endabeni Yamamephu, abakhangisi bazoba izindawo zokudlela, amabhizinisi, nezinye izinsiza zasendaweni ezifuna ukuthwebula ithrafikhi yendawo.
Ukuqinisa insiza, i-Apple izophendukela ku ubuhlakani bokwenziwa bokubeka phambili izikhangiso Amasignali omongo: indawo, inhloso yosesho, namanye amasiginali anganikela ekuthuthukiseni ukuhambisana. Noma kunjalo, isisindo sesabelomali sokukhangisa siqhathaniswa nokuhambisana kwezinto eziphilayo sizohlala sicutshungulwa.
I-Bloomberg iphinde iveze ukuthi i-Apple ihlose uku i-interface "ingcono kune-Google", isetha ibha yephrezentheshini ehlanzekile ehambisana nolimi olubonakalayo lwe-iOS.
Ikhalenda nokutholakala
Imithombo okuxoxwe ngayo ikhombisa ukufika "ngonyaka ozayo", ngaphandle kosuku olumisiwe, kanye ngamathuba aphezulu okuthi ikhishwe okokuqala e-United StatesUma kubhekwa i-cadence yokukhululwa, ngeke kumangaze uma ingafika kusibuyekezo se-iOS esikhathini esithile kule ntwasahlobo.
Ngemva kwaleso sinyathelo sokuqala, into enengqondo kuyoba a ukwanda kancane kancane kwezinye izimakethe Ngokuya ngokuvuthwa komkhiqizo nezivumelwano zohwebo, iYurophu neSpain zingafika esigabeni sesibili, njengoba kuvame ukuba njalo ngeminye imikhiqizo emisha yenkampani.
Umthelela eSpain naseYurophu
Endaweni yethu, ukunyakaza kuza nokukhanya nesithunzi. Ngakolunye uhlangothi, inikeza ukubonakala okwengeziwe kumabhizinisi ukuncintisana ukuheha amakhasimende endawo; ngakolunye uhlangothi, kunokukhathazeka ngokuthi ukubeka kuqala inkokhelo kuzokweqa ukuhambisana kwangempela.
Ngaphezu kwalokho, bayaphikelela ukuntula ku-Apple Maps ezindaweni ezikude namadolobha amakhulu e-Spain, okuthinta isipiliyoni. Uma isizindalwazi singekho ezingeni, ukwethulwa kwephromoshini kungase kuthathwe njengokufika ngaphambi kwesikhathi kwabanye abasebenzisi.
Kukhona nokungabaza mayelana Ukutholakala kwezici ze-AI-powered ngesi-Spanish kusukela ngosuku lokuqala. Okuhlangenwe nakho kwakamuva okuseshwayo kolimi lwemvelo kutholakale ngaphambilini ngesiNgisi, okungaphindwa ngalesi sici esisha.
Umongo: isu lokukhangisa kanye nokungqubuzana okungenzeka
I-Apple isivele isebenzisa amafomethi okukhangisa App Store kanye Apple News, futhi iqinisa indawo Yesevisi ekhula ngesisindo kuma-akhawunti ayo. Ukunweba le fomula kokuthi Amamephu kuyisinyathelo esiphusile kumephu womgwaqo wayo wokwenza imali.
Olunye uhlangothi lwemali ngu ingozi yokusabela okungekuhleIngxenye yesisekelo sabasebenzisi ibheka umuzwa "ohlanzekile" womkhiqizo futhi inovalo lokuthi i-iPhone yabo izoba umbukiso wokuphromotha, ikakhulukazi uma izinga lokuthengisa liza kuqala kunokusetshenziswa.
Inkampani iyaphikelela indlela enesibopho nehlukene ukukhangisa: amafomethi ahlanganisiwe, anelebuli, futhi ahlobene ngempela. Noma kunjalo, ibhalansi phakathi kwemali engenayo nolwazi kuzoba ukuhlolwa okuyinhloko lapho isici senziwe sisebenze.
Kumabhizinisi nama-SME, ifomethi ivula a indlela entsha yokuheha amakhasimende endawo, kodwa kuphakamisa isidingo sokuthuthukisa ukufakwa kuhlu, ukuphatha amabhidi nokulinganisa ukubuyiselwa, emkhakheni obuswa isisindo somlando se-Google Amamephu.
Uma izinsuku zokugcina zifinyelelwa futhi ukuhlanganiswa kugcina ibha yokusebenziseka, i-Apple ingangeza ukusakazwa kwemali engenayo namathuluzi ebhizinisi ngaphandle kokudela ukwethenjwa komsebenzisi; uma ibhalansi ikhombisa ukude kakhulu ekunyusweni, umbono I-Apple Maps ingase ihlupheke, ikakhulukazi ezimakethe lapho kusenendawo yokuthuthukisa.
